name
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Valley Marche
information
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Kanagawa Japan 2025
Summary
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We implemented a strategic redesign to integrate the shop as a seamless part of the Earth Valley experience through redesigning the shop at Valley Marche. To ensure a comfortable experience for both customers and staff, we undertook a comprehensive redesign of the entire layout and customer flow, transitioning the space from an open-style to a closed-style shop.
cliant: Odakyu Hakone Co.,Ltd. / Hakone Pleasant Service Co.,Ltd.
planning: MMD inc
design: MMD inc
VI/CI: MMD inc（Graphic Design Support: KAAKA）
images
voice
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Section Manager, Store Operations Department, Hakone Pleasant Service Co., Ltd.
Mr. Murofushi
We engaged MMD Inc. for end-to-end services, encompassing everything from store concept development, design, and naming to the VI plan, including signage and shop tools. Despite the tight timeline, MMD Inc. deftly handled numerous adjustments, resulting in the successful launch of a highly appealing store. Sales have been exceptional, and the introduction of expansive outdoor dining areas has significantly enhanced customer satisfaction.
location
team
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Shinjo Taro
Shimizu Akiko